Sharing YOUR Message
Hello! And welcome to PR with Perkes, I'm Laura Perkes and PR is my superpower.
I work with entrepreneurs and small business owners, just like you, to help you use your voice and share your message in the media, because you deserve to be seen and heard; to go from overlooked to fully booked.
I've always found the art of communication fascinating and I'm a lifelong learner. I love connecting with people and deepening relationships with meaningful conversation. When I was younger I always wanted to be a journalist, until I realised that it's a cut-throat, dog-eat-dog industry that I wouldn't enjoy being a part of. Yet my inquisitive nature and ability to spot a news story couldn't be dampened and I simply couldn't ignore my passions completely. So I opted for a career in PR instead. This way I get to use my strengths and skills to get YOU in the media and helping you achieve the publicity your business needs.
In numerology my life path number is a 3 - the communicator - so I'm literally living my life in the way that was intended; using the power of words, communication and self-expression for the good of others. Being in PR was always my destiny, and here I am, showing up to support and guide you.
If you've ever outsourced your PR before then you may have experienced an agency that promises the moon on a stick but leaves a bitter taste in your mouth when they don't deliver what they promise. OR their over-inflated prices left you feeing backed against a wall and with no option but to say 'yes'. At PR with Perkes I'll only ever create a PR campaign strategy that fits your vision, your budget and is within my capabilities.
Collaboration is one the the 3Cs that makes up the backbone of my business. Alongside connection and communication it's essential that we work collaboratively, it's the only way to make the most of our relationship; to be open, honest and authentic and get the most bang for your buck when it comes to your PR strategy.
Securing press coverage requires you to be persuasive without being too full on. Experience shows that I've found the right balance between getting what you want while providing journalists and influencers with what they need. My power to persuade also comes into play with clients too. It's my job to challenge you and push you in ways that you may not have thought about, or are 100% comfortable with, but awesome things happen right outside your comfort zone. Trust me!
It's not in my interests to give you mediocre. In fact, I won't work with clients unless they're going to make me jump out of bed every morning and give it my best shot. I just can't work in that way. Which is why a PR discovery call is so important, to ensure that I'm the right fit for you a vice versa. I'm not driven by money, I'm driven by results. And results are what elevates us both forward.